Brands

Gareth Pugh

London’s renegade dark knight, Gareth Pugh’s ascent from edgy East End anarchic voice to a fashion force with a solid understanding of luxury has seen him attract fans from Daphne Guinness to Lady Gaga. Gareth Pugh’s trademark is his experimentation with form and volume, he describes his designs as being “about the struggle between lightness and darkness”


 

September 21st 2015

Gareth Pugh Spring Summer 2016 Collection, London Fashion Week


Set in London Fashion Week’s new home in Brewer Street car park, Gareth Pugh’s Spring show was an ode to Soho nightlife and the wild creatures of the night that prowled the scene before rapid gentrification began reconfiguring the neighbourhood. Working only with red, white and black — and real copper coins made into a kind…

September 17th 2015

London calling: Gareth Pugh on why there's no place like home


London Fashion Week starts on Friday and the esteemed British designer Gareth Pugh has spoken to The Guardian about his love for the capital, from his Peckham art squat days to hustling like Del Boy. “Ten years ago, I was selected last minute to take part in Fashion East. I had four weeks to create a collection from…

April 2nd 2015

4 Highlights From Fashion Month


#1 GARETH PUGH, 21/02/15 LONDON This season, Gareth Pugh returned to the London Fashion Week schedule, after seven years in Paris. Coinciding with a retrospective at London’s Galeria Melissa in Covent Garden celebrating 10 years of his eponymous label, his Autumn Winter 2015 show featured a spectacle of silhouettes, furs, metallics, sequins, leathers and billowing silks. Matthew Stone’s…

February 24th 2015

Gareth Pugh Autumn Winter 2015 London Fashion Week


On Saturday 21st February Gareth Pugh returned to the London Fashion Week schedule after 7 years in Paris with a collection marking the 10th anniversary of his brand. The show began with a creepy, hyper-real film in which a model hacked off her long blond hair with scissors, then smeared a red painted cross on her…

August 18th 2014

Gareth Pugh Is About to Disrupt New York Fashion Week


The questions of whether traditional fashion shows have any validity anymore are about to enter the conversation again. Gareth Pugh has shown during Paris Fashion Week for the last six years but this season he will hold what he describes as an “immersive live performance” to open the New York shows. “There’s a point at…

October 12th 2011

Gareth Pugh Spring/Summer 2012


Strong, striking and structured Gareth Pugh’s spring collection demanded your attention from the very first look. With a bombastic pre-show film starring Crystal Renn setting the mood, Pugh created an atmosphere of pure drama. Intense graphics were the collections dominant motif: stripes and armor-like adornments added interest to the ensembles. Pugh has always been able…

October 12th 2011

Q & A Gareth Pugh


In 1991, Gareth Pugh and Katie Shillingford were ten years old. They’re a bit older now – one is a successful fashion designer, and the other works as his stylist and senior fashion editor of Dazed. Graduating from Central Saint Martins in 2003, Dazed was the first to celebrate his work, featuring the red and…

April 1st 2011

Gareth Pugh Autumn/Winter 2011, Paris


A pioneer of the fashion film, Gareth Pugh kept it real for fall 2011, staging a runway collection, with complete-look leathers and float-on-air silks in Paris earlier this month. Another surprise: a vibrant blue, then a goddess gold, that breathed life into Gareth’s traditionally all-black, Death Star color palette. Gareth Pugh is exclusive to 4.…

March 31st 2011

Gareth Pugh On Rick Owens


Here are some excerpts from a Gareth Pugh interview in Vice’s Annual Fashion Issue on Rick Owens that we found interesting… GP: “I don’t really have a cultish group of people into my stuff the way Rick does. He takes something and rips it apart. He’s more dragged through a hedge, and I like polishing…

March 17th 2011

The Most Action-Packed Fashion Week In History


Fall 2011 may have been the most action-packed Fashion Week in the history of action-packed Fashion Weeks: So says Hint Mag. Why? Dominatrix Effect: for fall several designers dove headfirst into the dungeon, sending out a seemingly endless parade of fashion dominatrixes outfitted for every taste imaginable. These ranged from Maison Martin Margiela’s intellectual doms,…

January 20th 2011

Gareth Pugh At Pitti Uomo, Florence, January 2011


We present the short film by Ruth Hogben that was shown at the Gareth Pugh event earlier this month at Pitti Uomo in Florence. We were lucky enough to attend the event on our trip to Pitti Uomo and the setting was quite spectacular. Below a too few images showing some of the crowd that…

January 20th 2011

Gareth Pugh's Collection For Pitti Uomo


After the movie by Ruth Hogben for Gareth Pugh, have a look at some of looks that were featured in the movie and in the showroom of Gareth at Pitti Uomo in Florence earlier this month. Your 4 representative was happy to see something tangible as well as the film. Gareth Pugh is exclusive to…

December 21st 2010

Gareth Pugh Spring/Summer 2011 Menswear


Check out the new Spring/Summer 2011 (Menswear) of London based designer Gareth Pugh. This was one of Mr Pugh’s strongest presentations, shown digitally, the effect was quite hypnotic and we loved his womenswear (soon to follow). Pugh bends the idea of gender and,without a doubt in most of the designs, he challenges menswear by fusing…

November 16th 2010

Gareth Pugh For Pitti W


Following recent high-profile acts such as Haider Ackermann and Proenza Schouler, Italian trade show Pitti Uomo keeps upping the ante, this time pulling in celebrated Gareth Pugh as their newest guest designer. And so, in Florence this January, Pugh will present his women’s collection in the influential fair’s newish women’s division, Pitti W. What can…

November 8th 2010

Ruth Hogben For The Gareth Pugh SS11 Show In Paris


Instead of a live performance, Gareth Pugh’s SS11 show was a fashion film directed by Ruth Hogben for Showstudio.com. Scale played a big part for Gareth—there was an enormous floor-to-ceiling screen. The film began with a 3-D metal cube hurling toward the audience, followed by a series of moving sequences with larger-than-life model Kristen McMenamy.…

September 20th 2010

Dazed And Confused Meets The Designers At Apple In New York, London, Paris


During the international fashion week schedule in New York, London and Paris (aka now!), Dazed & Confused presents exclusive interviews with designers conducted by the magazine’s Editorial Director and Co-Founder Jefferson Hack. In a series of unique live events the public will have the opportunity to meet some of the world’s  most creative fashion designers,…

September 3rd 2010

Gareth Pugh On SHOWstudio.com


As London’s favourite enfant terrible and one of the handful of names credited with getting the interest back on the British fashion scene, 4 designer Gareth Pugh is the latest addition to a series of fashion interviews by SHOWstudio.com Captured earlier this year, Pugh discusses his history, influences, design background and his hopes for the…

September 1st 2010

Daytrip For Gareth Pugh, Hong Kong


London studio ‘Daytrip’ has designed the first ever shop for fashion designer Gareth Pugh in Hong Kong. The space is designed to showcase Gareth’s creations in a black-mirrored cube. The dominating feature is a full height LED wall that plays constant videos of the designer’s collaborations with video artist Ruth Hogben, the result being infinite…

August 4th 2010

'OO' by Meta Projects


We’re loving this new art book called 00, conceived by Meta Projects, the masterminds behind Six Scents. Each year, a handful of artists and designers are invited to contribute artwork and a design for a T-shirt packaged with the book. Contributors include Gareth Pugh, Damir Doma and Terence Koh for the debut issue, launching at…

August 2nd 2010

'Joie De Vivre' by Gareth Pugh and SHOWStudio


Encapsulating all the dark glamour, divine decadence and hedonistic joy of the roaring Twenties, Gareth Pugh’s A/W 2010 collection is a stylised, silver and black Art Deco fantasy projected at breakneck speed into the twenty-first century. The film is directed by Ruth Hogben and produced by SHOWStudio and features Raquel Zimmerman styled by Katie Shillingford.…

June 8th 2010

'Browns: 40 Years Of Fashion Innovation', London


This year Browns celebrates 40 years since Joan Burstein CBE – known affectionately as’ Mrs. B’ by her colleagues and collaborators – and her husband Sydney founded the brand. In a special exhibition that ended on May , curated and set designed by 4 friend Simon Costin, Browns’ history is seen through the fashion that it…

May 26th 2010

'Blackwhite' at SHOWStudio Shop, London


SHOWstudio.com ‘Shop’ is currently running “Blackwhite”, an exhibition featuring artwork by Cecil Beaton, Simon Foxton, Amanda Harlech, Michael Howells, Nick Knight, Irving Penn, and Peter Saville as well as iconic artefacts from Chanel, Maison Martin Margiela and Visionaire.  In tandem with the physical exhibition, SHOWstudio.com will broadcast performances by Judy Blame, Edward Griffiths and 4-favourite…

May 14th 2010

Fashion in Motion:Osman Yousefzada, London


British designer and 4 favourite Osman Yousefzada has been chosen as the latest focus of the V&A’s Fashion In Motion exhibition. The Fashion In Motion series has previously featured designers including Giles Deacon, Jean Paul Gaultier, Roksanda Ilincic, Christian Lacroix, Stella McCartney, Alexander McQueen, Gareth Pugh and Vivienne Westwood – and Osman admits he’s excited…

March 24th 2010

Gareth Pugh Autumn Winter 2010/11 - Paris Newsflash


Gareth Pugh does leather like no other and in his AW10/11 collection, we really see the designer go to town on the tough stuff. Flared, pleated, belted – Pugh gave an elaborate presentation of his tailoring skills with his mix of neoprene-backed leather, crochet and metal chain-work in black, black and more black. The designer alternated between silhouettes, offering…

November 24th 2009

Gareth Pugh goes live in London


Gareth Pugh is demonstrating the power of online this week as he has taken up residence in the SHOWstudio.com Live Studio in London to handcraft a one-off garment, which will then be exclusively sold in the SHOWstudio shop. With webcams recording every move and broadcasting live to a global audience, this is a unique opportunity…