Milan Design Week 2010


With Milan Design Week 2010 barely underway, we’ve spotted a couple of interesting projects that are already captivating the industry.

This year’s installations at the Salone promise to be some of their most engaging, and the Foscarini event stands out as one of the most striking.

Visitors will enjoy two different experiences in two separate contexts. The first, designed by Vicente Garcia Jimenez, features video installations by Massimo Gardone and Fabio Bressan and original music by Francesco Morosini.

The second introduces the new elements of the Foscarini collection in a 3D setting. The experience, simultaneously immaterial and physical, drives guests to discover the  poetry of  sounds, materials and design.

Each season, one of the hottest hubs of activity away from the main exhibition site is Designersblock, a pioneer of  the off-schedule design shows.

This year Designersblock joins Zona Isola, a new network of venues in Milan that will unite designers from all corners of the globe, including Sweden’s Johan Lindstèn and his nostalgic tapestry chairs, and the imaginative Paul Hendrikx who vows never to make a dull item.

With a particular focus on design process this year, Designersblock invited a group of designers to explore traditional artisinal manufacturing techniques in a project called ‘Bodging’ which will also be on display.

'Bodging' - Amos Marchant for Designersblock

'Bodging' - Amos Marchant for Designersblock

'Bodging' - Gitta Gschwendtner for Designersblock

'Bodging' - Gitta Gschwendtner for Designersblock

'Bodging' - William Warren for Designersblock

'Bodging' - William Warren for Designersblock