Outrace At London Design Festival


London has had nine days of design frenzy for the London Design Festival 2010.

Clemens Weisshaar & Reed Kram have installed eight robotic arms to scrawl messages from the public across the air in Trafalgar Square.

A project commissioned by the London Design Festival and supported and enabled by German car maker Audi, the installation called ‘Outrace’ comprises eight robotic arms from Audi’s production line that have been fitted with LEDs from race car headlights.

Participants can submit messages of up to 70 characters to the robots via the Outrace website. A movie of the message is automatically generated by cameras around the installation and uploaded to the website and Youtube.

Read the original blog post here on Deezen.

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