Airborne By Hussein Chalayan
Comme des Garçons is celebrated for its ever-growing line of unconventional fragrances and respected for its collaborations with leading creatives.
The company’s latest release is a fragrance created in collaboration with Hussein Chalayan. Having followed Chalayan’s career since his graduation from Central Saint Martin’s in 1993, Rei Kawakubo and her husband Adrian Joffe have since given the designer his own space in their London Dover Street Market store and kept in regular contact.
On the day of the launch of the new Chalayan fragrance, entitled Airborne, AnOther Magazine met with Joffe at Dover Street Market to discuss the collaboration, the history of Comme des Garçons fragrance and the importance of perfume.
Adrian Joffe: “I’ve known Hussein since his student days. I remember him telling me about burying his graduate collection in his garden; the same collection which was bought by Browns. I have always considered his approach not that dissimilar from Comme des Garçons.
It’s very different way of working to Rei but there is similarity in their starting points; it is always abstract as opposed to a historical or geographical reference. It’s always an idea, an emotion. And that’s how conceptual fashion should be. We’ve kept in contact, we often have lunch at Dover Street Market; the fragrance collaboration came up in conversation one day.
Read more here on the AnOther website.
The full range of Comme des Garçons fragrances are exclusive to 4.
Read the original blog post here on AnOther.